Mock Feedback 08/01/18
L.O. review mock exam questions and make improvements.
1) Identify the target audience of MOJO magazine. (1)
- Gender - Male
- Age range - 20-50
- Social class - ABC1
- Interest in genre music - Alternative/rock
2) Explain how media language on the MOJO cover you studied represents and attracts the target audience. (4)
- Media Language - Masthead, cover lines, puffs, main image, colour palette, typography
- Correct terminology
- Representation - Stereotypes
- Specific examples - From the Dave Grohl cover
- Link to target audience
- Blue background represents males as a target audience.
- Main image is a popular rock star that target audience is interested in.
- Cover lines relate to rock/alternative music genre which target audience listen to.
- Dave Grohl is represented as a stereotypical rock star with long black hair and a black shirt, this will attract the target audience because they like rock music.
3) How does media language used in the Extract follow genre conventions and represent the target audience? (15)
- Media language - masthead, cover lines, puffs, main image, colour palette, typography
- Correct terminology
- Identify genre conventions - of rock/alternative music magazine used/subverted
- Link to target audience & representation
- His pose is quite powerful and masculine representing the mainly male target audience
- The blue background also represents a stereotype of male
- Cover lines are mainly of bands/singers/groups that are of the same genre conventions of MOJO and the target audience likes
- The bold letters of the masthead, main cover line and cover lines represent the male audience.
- The magazine also offers a CD of the same genre as MOJO's specialty which will appeal to the audience.
- Puff information will appeal to trigger audience.
- David Bowie is not a typical rock artist so it does not follow genre conventions.
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