Cover Analysis

Thursday 16th November 2017

Cover Analysis

L.O. Analyse the cover of a magazine, linking it to genre and audience.

• Babyboomer generation = descriptive term for people born between 1946 and 1964.

• Diversification = the action of making or becoming more diverse or varied.

• Audience address = where the audience live😆 / how a magazine addresses the audience to get their attention.

• Discerning = having or showing good judgement.

• House style = a company's preferred manner of presentation and layout of written material.

• Intertextuality = a text refers to another piece of media with it.

Codes and Conventions - Music Magazines

• Masthead - block capitals, sans serif
• Dateline
• Coverline
• Main image - mid shot if its a band, close up for an artist.
• Main coverline - relates to the main image
• Barcode
• Freebie - something nostalgic

• Shot type = Mid shot
• Star Vehicle = Dave Grohl (American singer in Nirvana and now the Foo Fighters)
• Colour palette = Blue, yellow, red, white
• Bands/Artists mentioned =  Dave Growl, Foo Fighters, Nirvana, Elvis, Ian Drury, Cat Stevens, Lou Reed, Sparks, David Gilmour, Ringo Star, Urge Overkill, Pavement, Melvins, Afghan Whigs, The Jesus Lizard, Rocket From The Crypt, Jawbox, The Lunachicks.
• Masthead style = Block capitals, sans serif
• Main coverline style = serif, relates to main image, block capitals
• Minor coverline style = some block capitals some aren't, bold colours
• Puff = 159 reviews
• USP = Free CD
• Placement of text = around the main image at the sides and top of magazine

• The magazine Mojo has used a medium close up shot for Dave Grohl's picture. This goes against magazine code and conventions as if an artist is being photographed it is usually a close up shot, whereas for bands it is a mid length shot.
• The star vehicle Dave Grohl is a good celebrity to use as he makes the same genre of music as the magazine writes about