Promoting Media Revision Wk4
Four Uses and Gratifications of the Blulmer and Katz give for accessing media:
- Entertainment - offers distraction from the world.
- Personal identity - helps us consider who we are; what ideas and values we identify with.
- Relationships - we find things we can share and discuss with others.
- Information - new information we want to know or take pleasure in knowing.
Analyse how the Uses and Gratifications of The Lego Movie Video Game are reflected in the cover:
The LEGO Movie Video Game cover has the title in bold writing at the top so that it can be seen easily. This links to the 'Entertainment' uses and gratification theory because it can be easily seen as a video game and will offer a distraction from the world.
The video game cover includes the male characters and female characters to attract people of both genders. This relates to the 'Personal identity' uses and gratifications theory because it helps people relate to the characters in the film and video game based on who they are and what they identify with.
The LEGO Movie Video Game also links to the 'Relationships' theory. This is because all the different characters appear on the cover so people can therefore talk about the different characters in the game and what they do.
The 'Information' uses an gratification theory is also reflected in the video game cover as people may find new information from the game that they did not learn from the film, especially if they have not yet seen the film. An example of this could be what Emmet is holding, as they may be curious as to what it is and take pleasure in finding out.
The LEGO Movie Video Game cover has the title in bold writing at the top so that it can be seen easily. This links to the 'Entertainment' uses and gratification theory because it can be easily seen as a video game and will offer a distraction from the world.
The video game cover includes the male characters and female characters to attract people of both genders. This relates to the 'Personal identity' uses and gratifications theory because it helps people relate to the characters in the film and video game based on who they are and what they identify with.
The LEGO Movie Video Game also links to the 'Relationships' theory. This is because all the different characters appear on the cover so people can therefore talk about the different characters in the game and what they do.
The 'Information' uses an gratification theory is also reflected in the video game cover as people may find new information from the game that they did not learn from the film, especially if they have not yet seen the film. An example of this could be what Emmet is holding, as they may be curious as to what it is and take pleasure in finding out.
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